Oregon Coast Magazine Demographics
Oregon Coast is a well established magazine now in
it's twenty-fifth anniversary. It is packed with
beautiful photos and fascinating, informative stories about
both the history of the Oregon coast and what's happening
now.
Oregon Coast attracts an educated, affluent audience with an
average age of 58 and average household income of
approximately $76,000. We speak to leisure travelers with
general interest reading about life on the coast. Survey
results are shown below.
| Demographics |
|
Average Age: |
58.1 |
|
Children at Home: |
13% |
|
Male/Female: |
51/49% |
|
Average Household Income: |
$76,442 |
|
Single/Couple: |
21/79% |
|
Median Household Income: |
$59,375 |
|
Some College: |
48% |
|
Visit the Northwest: |
85.4% |
|
College Degree: |
20% |
|
Have used Oregon Coast Magazine for
travel plans: |
100% |
|
Graduate Work: |
20% |
|
|
|
Homeowners: |
93% |
|
|
|
| Have Visited |
| |
Washington |
41% |
|
Oregon |
74% |
| |
British Columbia |
12% |
|
Idaho |
17% |
| |
Montana |
18% |
|
California |
30% |
| |
Overseas |
16% |
|
|
|
| Planning Trip
Within Next Year To... |
|
Oregon
Coast |
78% |
|
Willamette Valley |
27% |
|
Eastern Oregon |
29% |
|
Portland |
28% |
|
Southern
Oregon |
35% |
|
Central
Oregon |
37% |
| Interest During
Travel |
|
Wildlife
Viewing |
61% |
|
Snow
Sports |
7% |
|
Shopping |
72% |
|
Storm
Watching |
46% |
|
Eating Out |
91% |
|
Visit
Wineries |
38% |
|
Taking
Cruises |
23% |
|
Historic
Sites |
76% |
|
Hiking |
41% |
|
Theater |
26% |
|
Photography |
44% |
|
Golf |
13% |
|
Water
Sports |
17% |
|
Attend
Sports Events |
11% |
| Use Oregon Coast
For... |
|
Quick
Getaway |
45% |
|
Find
Accommodations |
43% |
|
Five Day
Trip |
40% |
|
Learn
About Events/Festivals |
67% |
|
Ideas For Recreation |
55% |
|
|
|
| Lodging Plans
Include... |
|
Campground |
33% |
|
Full
Resort |
38% |
|
Bed &
Breakfast |
22% |
|
Hotel/Motel |
85% |
|